by Margaret Hamner | Oct 15, 2025 | Blog, Founder, Startup Marketing
Automation sounds big. Complex. Like something you only do when you’ve got a full marketing team, a giant CRM stack, and someone with “Lifecycle Marketing Manager” in their title. But here’s the truth:Automated email series can be one of the simplest and...
by Margaret Hamner | Oct 1, 2025 | Blog, Founder, Startup Marketing
Email is still one of the most powerful marketing channels you’ve got. It’s personal, it’s direct, and unlike social media, you actually own the audience.But here’s the thing: even a solid email program can start to lose its edge. Open rates slip. Clicks slow down....
by Margaret Hamner | Sep 17, 2025 | Blog, Founder, Startup Marketing
In the beginning, every piece of marketing had your voice all over it.The headlines, the emails, the scrappy launch tweets — all written by you. It made sense. You knew the product best. You were the brand. But now? Your time is pulled in a dozen directions. Investor...
by Margaret Hamner | Aug 20, 2025 | Blog, Founder, Startup Marketing
There’s a point in every startup’s life when the “we’ll figure out marketing later” approach starts to hurt. Maybe your product is ready to sell, but traction feels slow. Maybe you’ve tried ads, social posts, or a few PR pushes, but nothing is working together. Or...
by Margaret Hamner | Jul 29, 2025 | Blog, Startup Marketing
Let’s be real:Too many startups sound like they were written by a VC-bot. “We’re disrupting X.”“Innovative. Seamless. Scalable.”“Built for the future of [insert industry here].” If your homepage sounds like a pitch deck, and your emails sound like they were borrowed...
by Margaret Hamner | Jul 22, 2025 | Blog, Startup Marketing
Demand generation doesn’t have to mean big spending. You don’t need giant campaigns or fancy tools. If you’re a founder or running a lean team, you can still spark demand without draining your budget. Here’s how to build momentum, attract interest, and win early...
