
Choose the Right Marketing Tools—And Make Them Work Together
Your marketing tools should make life easier—not harder. At Mathlete Marketing, we offer marketing automation and MarTech setup services to help startups and small businesses build a stack that actually supports growth. From CRM and email to analytics and automation, we’ll help you pick the right tools—and make sure they actually work together.
A smart stack gives you time back, connects your data, and powers a marketing automation engine you can count on.
What Is a Marketing Stack?
A marketing stack is the collection of tools your business uses to market smarter—from capturing leads to nurturing customer relationships. An effective stack combines CRM, email marketing, analytics, and marketing automation tools to create a streamlined system.
At Mathlete Marketing, we specialize in building marketing stacks that fit your goals, your team, and your budget—without the bloat.
(Need an example? Tools like HubSpot and Mailchimp can form the core of many powerful startup stacks.)
Stack Strategy for Startups and Small Businesses
Your marketing automation strategy starts with choosing the right foundation. We help startups and small businesses:
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Map business needs to technology solutions
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Prioritize investments that deliver ROI fast
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Future-proof your stack for growth and scale
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Keep things simple and manageable for small teams
You don’t need a complicated mess of tools. You need a clear plan—and a stack that grows with you.
CRM, Email, Analytics & More
The right tools can drive real growth. We’ll help you connect:
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CRM systems to capture and manage leads (with expert CRM consulting)
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Marketing automation platforms to nurture leads at scale
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Email marketing systems that engage your audience
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Analytics dashboards to track what’s working—and what’s not
We’ll also integrate your stack so your data flows cleanly from one tool to the next, supporting your marketing automation strategy end-to-end.
Tool Setup, Integration & Training
Setting up your marketing automation and CRM tools right from the start saves you time and headaches later. We provide:
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Full MarTech setup and onboarding
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Hands-on CRM selection and configuration
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Marketing automation buildouts for drip campaigns, lead nurturing, and customer journeys
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Staff training and documentation, so your team can manage the stack confidently
You’ll leave with a connected, working system—not just a stack of logos.
Simplify Your Systems, Amplify Your Results
Not sure which tools are right for your marketing automation goals? Let’s take a look together—and build a marketing stack that works for you, not against you.
Frequently Asked Questions
What is marketing automation, and why do I need it?
Marketing automation uses software to automate marketing tasks like email campaigns, lead nurturing, and customer segmentation. It helps startups and small businesses save time, reach the right audiences, and drive more consistent growth.
How do I know if my marketing stack is set up correctly?
A good marketing stack connects your CRM, email marketing, marketing automation, and analytics tools in a way that supports your business goals. If your tools aren’t “talking” to each other or you struggle to track results, it’s a sign your stack needs a tune-up.
Can Mathlete Marketing help set up CRM and marketing automation tools?
Yes! We specialize in CRM consulting, MarTech setup, and marketing automation strategy. We’ll help you pick the right tools, configure them properly, and train your team to use them confidently.
Expertise
Certifications
Mailchimp Foundations
Certified in the Essentals of creating emails and other campaign assets in the Mailchimp marketing platform
Mailchimp Email Automations
Certified in the use of Marketing Automation within the Mailchimp marketing platform
Mailchimp Email Marketing
Certified in general email marketing best practices
HubSpot Marketing Software
Certified user of the HubSpot Marketing Software platform
HubSpot Sales Software
Certified user of the HubSpot Sales Software Platform
HubSpot Reporting
Certified user of the HubSpot Reporting and Analytics
Data Privacy
International Association of Privacy Professionals certification demonstrating knowledge of US data privacy laws and regulations
Litmus Certified Email Marketer
Certified know-how in email marketing strategy and campaign analysis
SEMRush SEO
Certified in basics of SEO, including on-page, technical, and off-page techniques
Asana Foundations Skill Badge
Certifies proficiency in using Asana to create and manage projects, collaborate with teams, and optimize workflows. It demonstrates expertise in leveraging the platform to streamline processes and achieve project goals efficiently.
Asana AI for Work Skill Badge
Certifies expertise in using AI-powered features within Asana to enhance productivity and decision-making. It highlights the ability to streamline workflows and boost efficiency through AI-driven insights and automation.
Asana Workflow Specialist Badge
Certifies expertise in designing and implementing enterprise-level workflows, along with research-backed change management strategies to ensure adoption of new workflows.