by Margaret Hamner | Nov 26, 2025 | Blog, Founder, Startup Marketing
Most founders pour all their energy into getting that first “yes.”You chase leads, polish your pitch, and finally close the deal. Then?You’re already off hunting for the next customer. The problem: if those first customers buy once and disappear, you’re building on...
by Margaret Hamner | Nov 12, 2025 | Blog, Founder, Startup Marketing
If you’ve spent any time around marketers, you’ve probably heard the term “full-funnel marketing” thrown around like everyone just gets it. But when you press for details, the answers often sound like a mix of jargon and half-baked theory. So let’s clear the air. If...
by Margaret Hamner | Oct 29, 2025 | Blog, Founder, Startup Marketing
When you’re building a startup, every dollar counts — and lead generation can feel like the fastest way to watch that money disappear. Paid ads, big campaigns, expensive tools… they add up quickly. The good news? You can bring in qualified leads without burning...
by Margaret Hamner | Oct 1, 2025 | Blog, Founder, Startup Marketing
Email is still one of the most powerful marketing channels you’ve got. It’s personal, it’s direct, and unlike social media, you actually own the audience.But here’s the thing: even a solid email program can start to lose its edge. Open rates slip. Clicks slow down....
by Margaret Hamner | Sep 17, 2025 | Blog, Founder, Startup Marketing
In the beginning, every piece of marketing had your voice all over it.The headlines, the emails, the scrappy launch tweets — all written by you. It made sense. You knew the product best. You were the brand. But now? Your time is pulled in a dozen directions. Investor...
